Uber EMEA Headquarters Assembly Design Studio + Cannon Design

項目管理JLL總承包商俄羅斯方塊設計和建造顧問SMITS van Burgst結構工程師Zonnefeld Ingenieur照明顧問SMITS van Burgst Millwork Harmeling Interieur概念化咨詢公司LEED顧問BREEAM/DGMR平面設計工作室傢具交易商Ahrend Sub-承包商InZee顧問系統視頻Stair Sub-承包商Allstair圖形更多無斑點
Project Management JLL General Contractor Tetris Design and Build MEP Consultant Smits van Burgst Structural Engineer Zonnefeld Ingenieurs Lighting Consultant Smits van Burgst Millwork Harmeling Interieurconcepten Consultant Hospitality Group LEED Consultant BREEAM Consultant/ DGMR Graphic Design Assembly Design Studio Furniture Dealer Ahrend Sub-Contractor InZee AV Consultant System Video Stair Sub-Contractor AllStairs Graphic More Specs Less Specs
© Jasper Sanidad
賈斯珀·薩尼德

架構師提供的文本描述。優步在全球超過65個國傢和450多個城市提供服務,是全球科技行業發展最快的行業之一。優步快速全球化的關鍵是“想地方才能向全球擴張”。2017年,Uber搬遷並擴大瞭位於阿姆斯特丹的EMEA總部,以建立全球影響力,將人與文化聯系起來,並瞭解周圍不斷變化的市場。
Text description provided by the architects. With services offered in more than 65 countries and over 450 cities worldwide, Uber is one of the tech industry’s fastest global expansions. The key to Uber’s rapid globalization was to “think local to expand global”. In 2017, Uber moved and expanded their EMEA headquarters in Amsterdam to establish a global presence, connect people and cultures, and understand the ever-evolving markets around them.
© Jasper Sanidad
賈斯珀·薩尼德

作為該項目的設計負責人,組裝設計工作室與Uber合作,在阿姆斯特丹創建瞭一個國際辦事處,以慶祝和擁抱他們的國際社會的多樣性和文化。雖然優步的核心價值觀仍然是紮根的、民粹主義的、鼓舞人心的、高度進化的和崇高的,但EMEA總部反映瞭阿姆斯特丹的脈搏和影響,同時突出瞭歐洲、非洲和中東的不同地區。出現的是一種顏色、材料和圖案的融合,它完美地表達瞭將人們聚集在一起的概念。
As design lead on the project, Assembly Design Studio worked with Uber to create an international office in Amsterdam that celebrates and embraces the diversity and culture of their global community. While still incorporating Uber’s core values of grounded, populist, inspiring, highly evolved, and elevated, the EMEA headquarters reflects the pulse and influences of Amsterdam while highlighting different regions of Europe, Africa, and the Middle East. What emerged was a fusion of colors, materials, and patterns that perfectly expresses the notion of bringing people together.
© Jasper Sanidad
賈斯珀·薩尼德

這個空間是圍繞著以活動為基礎的工作的概念建立起來的。這裡沒有指定的座位,相反,員工被安置在以團隊為基礎的社區中。每個社區都是多功能的,類似於一個小辦公室。這裡有一個個性化的機會,一個在一個舒適的環境中聚在一起的機會,一個在開放的環境中正式會面的機會。每一個社區都有至少一個“地幔”,這是一種簡單而溫暖的方式,讓每個團隊能夠集體地個性化他們的空間。
The space is built around the concept of activity-based working. There are no assigned seats, instead employees are placed within team-based neighborhoods. Each neighborhood is multi-functional and akin to a small office. There is an opportunity to personalize, an opportunity to come together in a comfortable setting, and an opportunity to meet formally all within the open environment. Featured in every neighborhood is at least one “mantle,” a simple but warm way to allow each team to collectively personalize their space.
© Jasper Sanidad
賈斯珀·薩尼德

編織在整個空間是一個復雜的網絡的地方,以滿足和工作。從休閑空間到俯瞰運河的隱蔽中心,從濃縮咖啡吧到餐廳,每一種合作風格都有體現。空間的多樣性並不僅限於協作和會議空間。設計師們試圖通過創造不同的體驗和不同的體式來整合每個人在一天中的過渡和工作方式,從站在工作頂上的桌子到半私人的角落再到人行道。
Woven throughout the space is a complex network of places to meet and work. Every style of collaboration is represented from casual lounge spaces to tucked away hubs overlooking the canals, from an espresso bar to a restaurant. The diversity of space doesn’t end with collaboration and meeting spaces. The designers sought to incorporate how each person transitions and works throughout the day, by creating different experiences and alternative types of postures while working from standing work top tables to semi-private nooks to walking paths.
© Jasper Sanidad
賈斯珀·薩尼德

整個中庭可見一個中央樓梯,在所有四層樓之間充當連接脊柱。綠色的同心圓環,受到阿姆斯特丹運河的啟發,螺旋向上,成為每一層落地的中心集合點。清潔的線路,永恒的材料和當地產品是荷蘭設計的核心,並將周圍的社區和地區連接在一起。
Visible throughout the atrium is a central staircase that acts as a connective spine between all four floors. The green, concentric rings, inspired by Amsterdam’s canals, spiral upward and become a central gathering point at each floor landing. Clean lines, timeless materials, and local products are core to the Dutch design and bridges the surrounding neighborhoods and regions together.
© Jasper Sanidad
賈斯珀·薩尼德

EMEA區域在每一層都以豐富的、彩色的色調來表達,這也是一種尋找方向的指南。每個地方的調色板都是由其所在地區的自然顏色決定的-地中海的明亮、豐富的藍色;中東溫暖而誘人的黃色;西歐繁茂、生機勃勃的綠色。每一堵墻都是靈感的時刻,和在這裡工作的人的背景和多樣性一樣豐富。
The EMEA regions are expressed on each floor by richly, colored hues that also serve as a wayfinding guide. The palette for each was determined by the natural colors of its region – bright, rich blues of the Mediterranean; warm, inviting yellows of the Middle East; lush, vibrant greens of Western Europe. Every wall is moment of inspiration and is as rich as the backgrounds and diversity of the people who work here.
Floor Plan


優步想要在他們的工作空間中建立一種社區意識,在底層放置一傢餐廳,把它放在正前方和中間。佈局是開放的各種座位安排,材料是讓人想起鵝卵石和磚塊排列的入口和零售商店沿阿姆斯特丹的街道。“我們想讓這個地方感覺舒適,讓員工可以在這裡聚會。”優步在EMEA總部的文化受到歡迎,並已成為真正的大熔爐。大會校長Liz Guerrero說:“團隊們看到瞭從工作日暫停下來吃飯的真正價值,我們希望創造一個地方,在他們的新空間中延續這一傳統。”
Uber wanted to establish a sense of community throughout their workspace by placing a restaurant on the ground floor, putting it front and center. The layout is open with a variety of seating arrangements, and the materials are reminiscent of the cobblestones and bricks lining the portals and retail shops along the streets of Amsterdam. “We wanted to make this space feel comfortable, where employees could come together. Uber’s culture at their EMEA headquarters is welcoming and has become a true melting pot. The teams see real value in taking a pause from their workday to come together over a meal, and we wanted to create a place to continue that tradition in their new space” says Liz Guerrero, Principal of Assembly.
© Jasper Sanidad
賈斯珀·薩尼德

優步EMEA的多元文化設計故事創造瞭一個清新的自然環境,讓來自任何地區的每一個人都能感受到代表、舒適和歡迎。以活動為基礎的工作環境,包括正式和非正式的會議空間,隱藏的角落,濃縮咖啡吧和餐廳,休息區,適應性的工作姿勢,現代的,當地的工作環境在全球范圍內被改變。
Uber EMEA’s multi-cultural design story creates a crisp, fresh natural environment that allows every individual from any region feel represented, comfortable, and welcomed. Based around an activity-based work environment with choice of meeting spaces, both formal and informal, tucked away nooks, espresso bar and restaurant, lounge areas, adaptable work postures—the modern, local work environment is transformed within a global context.
© Jasper Sanidad
賈斯珀·薩尼德


Architects Assembly Design Studio, Cannon Design
Location Amsterdam, The Netherlands
Architect of Record Tetris Design and Build
Design Team Liz Guerrero, Denise Cherry, Michelle Richter, Megan Sveiven, David Hunter, Courtney DeWalt, Jeorge Jordan, Sarah Dziuba, Colleen Masusako, Dion Dekker
Area 8300.0 m2
Project Year 2017
Photographs Jasper Sanidad
Category Offices Interiors
Manufacturers Loading…

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